Product Creation Lesson #6 - 14 Product Formats Guaranteed To Sell

Decide on where your strengths lay to create the best product
you can create. If youre not a techy type person you are
probably not going to lean towards software products or building
websites for others. Look at the strengths you know you have and
begin there. If it is teaching look into training webinars and
recording them as an example.

Combine competitors products together to come up with new
ideas. Maybe some of the products you see are offering eBooks.
The next sets of products you see are doing just video
trainings, and yet others are doing coaching. Can you do a
package that contains the video trainings to go along with your
eBook to ensure the customer is able to understand what they are
reading? Maybe you follow up with a limited coaching program or
live webinars, or question and answer calls to add extra value.

Search websites like Clickbank to find out what types of similar
products are out there and look for holes to fill.

Determine what price point you need to enter the market at to
compete. Beware of pricing too low (think Rolex VS Timex)

Look for Private Label Rights products you can tear apart and
use to include in your own package. Dont you like how I keep
bringing up PLR products? I am just trying to make a point and
give you an easier way to go about creating your irresistible
offer.

Creating products can be easy. There are many different types of
products to create:

* E-Books
* Audio files
* Transcripts of audios
* Flow charts
* How To Videos
* Resource lists
* Stand-alone software
* Web and content-based memberships
* Software (like WordPress plugins)
* Graphics packages
* Coaching & mentoring
* Offline events
* Physical products: Books, CDs, DVDs, etc.
* Live Webinars and Teleseminars

Webinars and teleseminars are two powerful ways to keep in
touch with my customers, create valuable relationships and
deliver top quality content.

Not only are a these last two methods both a fantastic way to
deliver content and build relationships, but also webinars and
teleseminars are both fast and easy ways to create a product and
you get instant feedback and questions from your prospects. 


To Your Success,
YOUR NAME

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